You invested in digital content marketing but still are not seeing any ROI. You keep falling short of your goals and your audience does not seem to care about anything you publish. This is the time people start having a list of objections. These objections could include things such as…
Digital marketing
Although it is not the favorite marketing channel by many digital marketing experts, email marketing can still give you significant revenue. It is said that around 205 billion emails, both automated and not automated, are sent every day. Despite this huge volume, research still proves that brands must have…
E-commerce is projected to reach $4.8 trillion in retail ecommerce sales worldwide by 2021. Companies that follow the e-commerce marketing trends are able to formulate strategies that help them grow at a rapid pace. In 2017, there were over 1.66 billion online consumers. By 2021, this number is projected to…
What is digital marketing really all about? What’s the reason why it has become so crucial in this modern day and age? The reason is pretty simple: it’s because humans are inherently social creatures. An integral part in socialising is sharing. This may involve the sharing of views, notions, resources,…
“The devil is in the details” and if you want to succeed in your digital marketing endeavours, then you need to put a special emphasis on the “little things”. In recent years, digital marketing has already made a dramatic transformation and the level of competition has just become…
The best place to start when marketing your brand online is the search results of search engines. With the help of an excellent SEO strategy, you can improve organic rankings and traffic in a major way. The fundamentals of SEO is still keyword research and if you master the technique…
86% of buyers are going to pay more for a service or a product that is going to provide excellent customer experience. Since marketers are the ones who engineer the journey of a buyer, it is not surprising to see the rise in prominence of customer experience strategy as a…
Each year, trends on the internet change in various and unexpected ways. Perhaps, it’s just the nature of advertising and the psychology of internet users to try new and fresh patterns that are constantly evolving and transforming. If you want to make money online, it is important to keep yourself…
Based on a new survey worldwide, among the top concerns of C-suite as online marketing heads towards 2020 is the development of a new business model. Disruptive technology is totally changing the experience of customers as well as how customers view the value and the quality of their services and…
At present, the digital marketing community recognizes high-quality content creation as a necessity for making your brand stronger online. However, because of the high volume of competition online, getting your content found by your target audience is actually more challenging than creating high quality content. This is the current trend…